Influencer marketing
From creator discovery to campaign reporting, a coordinated programme built around your audience and objective.
Bring your brand into conversations that matter.
A creator campaign begins with a business question: who do you need to reach, what should they understand, and what should happen next? We turn that brief into creator selection criteria, a content direction and a delivery plan. Campaigns can support a launch, an audience-building programme or a recurring ambassador relationship.
What a project can include
- Audience and campaign brief
- Creator shortlist with a selection rationale
- Agreed content calendar and approval workflow
- Publication register, links and performance review
How the work is coordinated
- Define the role of influence
- Evaluate audience, content and brand fit
- Agree fees, rights, approvals and reporting
- Publish, monitor and review the evidence
How we assess progress
Reach, meaningful engagement, qualified site visits and agreed conversion events. The reporting plan distinguishes organic exposure from paid amplification and clearly states attribution limits.
All project scope, markets, fees, creator availability, timelines and usage rights are confirmed in the written proposal.